Speaker Information + Resources

Hey hey! I’m so excited to team up with you to pull off something that’s going to be absolutely incredible.

The Crochet Business Summit is a 3-day event that will help crochet business owners gain the knowledge and understanding of how to run their business in a way that feel purposeful, authentic, and life-giving while also bringing them the profits they desire and scalability by incorporating a variety of income streams.

On this page, you’ll find all kinds of resources meant to make your life as a speaker as easy as possible and answer any questions you might have. If you run into a question I didn’t answer, email me at [email protected] or ask over in the Crochet Business Summit Speakers Facebook group.

As a speaker, you’ll also get free access to the summit All-Access Pass!

Quick Access Links

How it’ll all works

What I’ll need from you

How it'll all works

Let’s do a quick rundown of how the whole thing will work.

The event will run from May 24th – 26th with 7 pre-recorded presentations running the first two days and an Implementation Day on the final day of the summit. These presentations will include a short introduction and 20-25 minutes of content followed by an optional (but recommended) 20-minute Q + A in the Summit Participant Facebook group.

While the presentations themselves will be pre-recorded, all speakers are asked to make some time for live interaction in the Facebook group – to be completed 5 minutes before the top of the hour so attendees can prepare for the next presentation.

The Summit Facebook group will be available all summit long for attendees to hang out in, hold each other accountable, and ask all of us additional questions and to participate in daily engagement tasks/prompts and giveaways.

Leading up to the summit, we’ll have two weeks of promotion. You’ll be provided with email swipe copy, social media swipe copy, and social media graphics to make it all easy! I’ll even have a suggested posting/sending schedule for you to make promo easy to outsource to a VA.

During the promotion phase, as the summit is running, and for two days after the summit is complete, we’ll also be promoting the All-access Pass and Crochet Biz Power Bundle. The All-access Pass includes replays, worksheets, and transcripts for all presentations while the Crochet Biz Power Bundle will include those things along with access to co-working, group coaching, and networking sessions throughout the summit, and any additional bonuses our speakers might contribute.

These resources will provide immense value to our attendees, while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commissions. Yay!

After the summit is complete, on implementation day, I will host a webinar “Crochet Business Boss: My 3-Step Framework for Outrageous Profits” and open the doors to the Crochetpreneur® Business Academy, to attendees who have shown interest in pursuing more of a deep-dive into growing a profitable business. You will earn a 30% commission on any sales from attendees you referred to the summit, which will come to a payout of $194-206 per sale.

What I'll need from you

So this all sounds great, but what kind of work does it require of you? Let’s chat about it! My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.

1. Basic Information

The first thing I’ll need is some very basic information from you so I can finish up our Registration page and Speakers page.

This information includes things like:

Name
Title
Bio
Square headshot

To make submissions easy, once you give me the thumbs up that you’re in, I’ll send you a link where you can upload all this information easily.

2. Presentation Slot Scheduled

The next thing I’ll need is for you to schedule your presentation slot! Click here to see the list of times that are available and to schedule yours. (Slots are first-come first-served so if you have a tight schedule be sure to grab your spot right away)

While your presentation will be pre-recorded, I do request that you jump into the Facebook group after your presentation is complete in order to answer any questions attendees might have. Please just ensure that you complete the Q + A 5 minutes before the next presentation begins, at the top of the hour.

3. Presentation

Next up is your presentation! This is a 20-25 minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn something great, while having fun in the process.

Please structure your content in a way that allows attendees to walk away feeling like they’ve really learned something, rather than a webinar format where they feel like they’re missing something that they need to buy from you.

With that being said, you have your choice of the following presentation formats:

Slides
No slides (just your gorgeous/handsome face)
A mixture of the two (last year’s attendees preferred this mode)

Just as a quick note: you are free to use your presentation however you’d like in the future.

Your presentation should include great, actionable content. Here’s the suggested format:

I’ll record a quick introduction that will be placed at the beginning of your presentation (this does not count toward your 20-25 minutes of presenting)
An overview of your topic
Where people go wrong with your topic and tend to overcomplicate it
Teaching section
Specific action steps (with the goal of helping them manage their business with more clarity and purpose OR with the goal of inspiring them to add a particular new revenue stream)
Up to a 2- to 3-minute pitch of any free opt-in you’d like to offer (this is how you’ll collect email addresses of attendees who are interested in subscribing to your list).
Its a good idea to remind attendees to write down any questions they have that you can answer during the LIVE Q+A session following your presentation.

Presentations (along with worksheet questions and presentation slides) are due by April 19, 2023.

Find a PDF download with all this info here.

4. Power Bundle Contribution

The Crochet Biz Power Bundle will be a value-packed addition to the presentations we’re providing. To make this All-Access Pass upsell as valuable and irresistible as possible, I’m asking each of you to provide one premium (not something you give away for free) business-boosting resource.

This item CAN relate to your presentation, but it doesn’t have to. Ideas for items that might be included are things like:

eBooks
Workbooks
Journals or Planners
Courses (big or small)
Memberships or membership previews
Opportunities to attend livestreamed group events

Note: I expect this to convert well so I do not recommend contributing any 1:1 offers as you could get overwhelmed with scheduling requests from hundreds of people (or more).

It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate and will boost your affiliate commission and the likelihood that your followers will find the Power Pack irresistible.

Anyone who does contribute a premium resource (aka not something you’re giving away for free somewhere else) will get a 50% affiliate commission on sales, rather than 40%.

These resources are due on May 3, 2023 but the earlier the better. You’ll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.

5. Promotion

The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.

Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting on May 10, 2023.

You’ll want to share using your affiliate link (which you can set up here) so you can get in on the 40% commission that will come from any All-Access Pass and Crochet Biz Power Bundle sales (50% if you’ve contributed a premium bonus).

You’ll find swipe copy and graphics in the Resource Vault below.

6. Live Participation

And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part!

All I ask is that you participate in a post-presentation Q+A session inside the attendee Facebook group and end that session 5 minutes before the top of the hour. You’re also welcome to interact in the Facebook group throughout the week to help attendees stay excited and engaged.

While you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.

Affiliate Details

While summits are great for overall visibility and making new connections, a little extra income never hurts either, right?

That’s exactly why I’ve set up an affiliate program for the All-Access Pass and Crochet Biz Power Bundle where you’ll receive a commission from all sales from traffic you refer to the event. Payouts will be made by June 9, 2023.

The commission structure is as follows:

40% for all speakers
50% for all speakers who include a premium bonus

The pricing structure will be:

All-Access Pass

$39 – available for 15 minutes after initial registration
$69 – available from May 10 – 23
$99 – available from May 24 – 29

Crochet Biz Power Pack

$69 – available for 15 minutes after initial registration
$129 – available from May 10 – 23
$159 – available from May 24 – 29

To make it as easy as possible for you to generate extra income, the Resource Vault, below, includes things like email swipe copy, social media copy, and social share graphics. However, you’re more than welcome to write your own copy and even run your own Facebook ads.

Just remember to use your affiliate link, which you can create or look up here.

As with all affiliate promotions, be sure to disclose that you’re an affiliate when sharing with your audience.

Resource Vault

Now for those resources I promised to make your life as easy as possible.

In this folder you’ll find the following resources:

Summit branding information (in case you’d like to show off that you’ve been featured on your website)
To do list with due dates so you can keep track of everything nice and easily
Email swipe copy and suggested send dates
Social media swipe copy and suggestion posting dates
Social media graphics
Slide templates (you’re free to create your own branded slides)

View the resources here.

And in case you don’t want to dig through a folder, here are direct links (be sure to make a copy and save to your own Google folder for the summit resources:

Current Action Steps

Phew, that was a lot to cover! You’re awesome for making it this far 🙂

For the sake of clarity, here are your current action steps:

Let me know you’re in (email [email protected])
Join the speaker Facebook group
Provide your basic information once an email comes to you with a link to submit this
Schedule your presentation slot
Sign up for your affiliate account
Head over to the Speaker Resources folder and schedule your promotions (suggested promotion schedule)
Let me know if you have any questions up to this point!

Remember to grab your to do list and get things added to your calendar. Because if you’re like me, if it’s not in your calendar it doesn’t exist.

Important Dates

Here’s a roundup of our key dates:

Basic information: As soon as possible* after I send you the submissions link (April 19, 2023)
Presentation slot scheduled: As soon as possible* (April 19, 2023)
Introduction interview scheduled: As soon as possible* (April 19, 2023)
Contract signed and returned: As soon as possible* after I send it your way (April 19, 2023)
Crochet Biz Power Bundle contribution idea submitted: As soon as possible* (April 19, 2023)
Presentation, worksheet questions, slides due: May 3, 2023 (I will send a submissions link)
Crochet Biz Power Bundle contribution due: May 3, 2023
Promotion period: May 10 – 24, 2023
Summit dates: May 24 – 26, 2023 (yay!)
Implementation Day: May 26, 2023
All-Access Pass and Crochet Biz Power Bundle carts close: May 29, 2023
Crochetpreneur Business Academy cart closes: May 31, 2023
Affiliate payouts: by June 9, 2023

* Starred items must be completed by April 19, 2023 at the latest, but the sooner they are returned, the more smoothly the process will go…and smooth is good. 🙂

Something I missed? Email me at [email protected] or pop into the Facebook Group!